Our last week on Kickstarter – Yay! Woohoo! And so much thank-you :D
We did it!
We reached our goal with 38 hours to go, which sounds like a comfortable margin, but it felt right down to the wire!
Kickstarter has been a hell of a ride. I feel incredibly lucky. I thought we were prepared, going in, but with the benefit of retrospect we really weren’t and without the support of our friends, family, our backers, and some wonderful members of the games industry and games press who connected with our story and our message we would never have made it.
Our backers supported us in amazing ways, from carrying our stuff to tweeting about the game, to doing lets plays and posting links on their favourite forums. Travelling around the world and hugging each and every one of them probably isn’t practical, so we figure the best way we can thank all 1404 of them is to get to work and make Ninja Pizza Girl the best we possibly can.
The kickstarter predictors only reached a consensus about 20 hours before our campaign finished. By that time even I was fairly confident we were going to make it! Future kickstarters, you really should avoid them all together, but you probably won’t so you should know that Kickspy was by far the most accurate, and seems to account for the U shaped curve of bipolarization the best.
Oh, and one more thing I wish I’d known going in, only 16 percent of our backers found us on Kickstarter. We tried to err on the side of not being spammy, but you really do have to work hard and get your message out there and keep it circulating all month, it’s the only way people are going to find you.